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How to develop and optimize your site from zero?

This is part two of the series that hopefully will be useful in your SEO life. In this series of tutorials I am going to share some approaches that will teach you to be more efficient and effective when advancing your site via search engine optimization.

In the part one of this SEO optimization tutorial we covered the following steps:

• Plugin Installation
• Adding your site to Search Engines
• Adding your site to the Google webmaster service
• Adding RSS feed into Feedburner service
• Adding RSS feed into RSS aggregators
• Adding your blog into blog rating sites
• Adding your site into catalogs
• Adding your site to Dmoz
• Ping Services

Adding to Social Bookmark Services

I did not talk about Social Bookmarks in the part one, because I wanted to focus on this matter in this part of the series. In my opinion Social Bookmarks is the new evolved form of catalogs. Because the catalogs were being kicked around by the search engine systems, they mutated and became a Social Bookmarks:) Their wider and more convenient services are not only useful for users that visit Social Networking sites to have fun and chit-chat, but also useful for SEO (which means for nerds and us).

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Popularity: 17%

Dofollow Forums

http://www.sitepoint.com/forums/ (Edit: This forum became “nofollow”, thanks to Louis for the update.)

http://acapella.harmony-central.com/forums/

http://forums.seroundtable.com/

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Popularity: 82%

Ping Services

Copy+Paste the list below into the “Writing” setting’s bottom box in your Wordpress Administrator and press “Save Changes”:

http://1470.net/api/ping

http://a2b.cc/setloc/bp.a2b

http://api.feedster.com/ping

http://api.moreover.com/RPC2

http://api.moreover.com/ping

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Popularity: 8%

How to develop and optimize your site from zero?

This question is probably one of the most popular ones in the Internet. There is a lot of information online regarding this, which makes it hard to decide which answers to choose and what to trust. I would like to share with you my dear readers (who else), my personal detailed site optimization plan of action for new websites. This will be a sequel with several posts, so stay tuned. I will be writing mostly about the Wordpress engine, since I am convinced this is the best platform for optimization (when properly tuned of course). This strategy can be used for other sites and blogs located on a different engine than Wordpress. Just so happened that I like Wordpress:)

I will be describing my actions, which I applied to a blog in the past when it was just born, adding new elements as the time passed, as we all know the SEO world changes daily and sometimes hourly. In this part one I will talk about the preparation that needs to be done before the actual optimization can begin.

So, let’s imagine that we have a brand new Wordpress blog, with zero visitors, and not indexed by the search engines, which means the PageRank is “0″ as well. Besides all of this, the owner is overwhelmed with negative and weak thoughts like “what if nobody will come to visit my blog and beautiful work I am going to do” or “should I even start this blog”. Sounds like something familiar, doesn’t it?

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Popularity: 17%

Lately I haven’t written a lot in this blog. It’s a fact, I have a lot of work to do, first, second, third and everything else needs to be done yesterday. Despite the enormous joy from my work, I still get tired at times.

These lines above is a perfect example of making excuses. Usually we hear something along these lines: “I am tired. I have no time. This is not interesting anymore. I have to take a break. I don’t have money. I don’t have the tools. I cannot do it, because… and so on”. Without exaggeration we can say that most of us can remember saying one of these things at some point, right? So, how do we get rid of them? Let’s talk about it.

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Popularity: 15%