Black Hat SEO observations and notes

Black SEO – black optimization. How can it help us optimize our site? Sometimes it happens that you want to hide some text from your visitors, leaving it visible only to search engines or vice-verse.
In this post we will talk about some useful sides of the “black optimization”. By Black Hat Seo people usually think [...]

What is Cloaking and Why it is considered Black Hat SEO or spam?

Definition and explanation of Cloaking
Cloaking comes from the English verb “to cloak” – which means to mask, camouflage, hide, cover up. Cloaking – is a method of showing the search engine robot an optimized page, instead of the one a person visit site would see. Sometimes the pages are made not only optimized but completely [...]