What kind of Spam is Refspam and how to Fight against it?

We all know what spam is. We meet it everywhere – in our mailboxes, cell phones, in ICQ, in twitter, in Digg, in MySpace, basically everywhere where there is a gathering of people or an audience. The spam is often used to advertise a product, to anti-advertise a competitor’s product, or for the “phishing” (we [...]

What is Cloaking and Why it is considered Black Hat SEO or spam?

Definition and explanation of Cloaking
Cloaking comes from the English verb “to cloak” – which means to mask, camouflage, hide, cover up. Cloaking – is a method of showing the search engine robot an optimized page, instead of the one a person visit site would see. Sometimes the pages are made not only optimized but completely [...]